Business Blog (EN)

Miro Whiteboard

The MIRO whiteboard: a powerful tool for effective team collaboration

- Getting started in only 7 steps - Aligning the members of diverse and geographically decentralized teams may be considered as a challenge in times of hybrid communication (a mix of online and in person communication). The virtual real time…
Ikea Wien Westbahnhof

A Friday evening at Vienna‘s new IKEA downtown store

A lot has meanwhile been written about Vienna’s new IKEA downtown store which opened on September 1st, 2021 right next to the busy Westbahnhof train station. Immediately after the opening visitors needed to pre-register for a slot of 90 minutes…
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Hybrid Way of Working: More Success in Virtual Spaces

In the previous blog article on challenges in business, we established that digital collaboration and “connecting people" communicatively are among the absolute basics for mastering the challenges of today. More about the basics on…
Challenging Times
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How to Master the Challenges in Business in 2022

With the pandemic, climate change and the financial crisis, we will also be living in challenging times in 2022. How is your business affected? Businesses around the world face fundamental questions. How can existing customers be retained…
My Visual Concept

Visualized: My Consulting Concept

Visually developed and presented concepts can be extremely helpful and effective in digital communication and remote selling. For example, in the past few weeks I have presented my consulting concept in four short videos (view here on my…

Video: Seasonal Greetings from Christof Sauke

Dear blog readers! At the end of the year, I wanted to take the opportunity to thank you personally for reading along (and discussing it on my LinkedIn channel). My seasonal greetings in form of a video clip:     For many…
Home Market
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Internationalization of Business: Home Market needed? YES or NO

Today I would like to share with you an experience I had a few weeks ago during a guest lecture at the University of Applied Sciences Cologne. It is about the Home Market of companies that want to do business internationally. Is a Home…
Customer Journey Mapping

Customer Journey Mapping: Create and read maps like they did in the age of the great explorers

Do you have any idea what your customers are thinking about at any given moment… like right now, for example? When did you last contact or have your last “touchpoint” with them? Perhaps you haven’t even noticed that some of your own…
Building Trust

How to Build Trust in Digital Customer Interactions – 5 Concrete Tips

In every human interaction, trust plays THE key role: in politics, in business, in our professional activities, and, more generally, in our personal life, e.g. in the family, in partnerships or among friends. Trust is also key when dealing…